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Primary Research: 8 Tips for Conducting Successful BtoB Interviews
- June 11, 2020
- Posted by: Alaae Sbai
- Category: Blog Category, Business Strategy
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Conducting an interview with an industry expert in an optimal manner can be a challenging task. This is because it implies getting a maximum of relevant insights from the expert in a one-shot, limited time interview. Interviewing experts is a very proactive process where the interviewer needs to show a strong take-charge attitude. The 8
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Global datasphere amid Covid-19 pandemic
- May 27, 2020
- Posted by: Alaae Sbai
- Category: Blog Category, Economics, Technology, Technology & Telecommunication
A 2019 study shows that we spend on average 6 hours and 42 minutes connected to the internet per day. These estimates do not take into consideration the impact of Covid-19 implied quarantine. We are more and more connected to the internet via our computers, tablets, and smartphones. Internet of Things (IoT) is also connecting
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Two COVID-19 testing strategies for two Italian Regions: A history of success and failure
- May 22, 2020
- Posted by: Alaae Sbai
- Category: Blog Category, Health, Healthcare & Pharmaceuticals, Worldwide
From being the first two Italian regions with COVID-19 cases, Lombardy and Veneto followed two very different trajectories in the coming months of the pandemic. Lombardy became unfortunately famous for being the most-hit region in Italy, by both numbers of infections and deaths. Veneto instead, managed to contain the infection, and has now very low
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The growing need for common ESG standards and regulations: The case of the Asset Management industry
- May 8, 2020
- Posted by: Alaae Sbai
- Category: Blog Category, Economics, Finance & Accounting, Financial Services, Funding Trends, North Africa, Sustainable Development
Environmental Social and Governance (ESG) investing has taken the center stage in finance. Investors have been increasingly pouring money into ESG funds, and asset managers have taken notice and responded to this trend by embracing ESG factors within their strategies to attract more inflows, balancing ESG requirements with traditional risk and reward considerations. Despite a
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Microinsurance sector : An overview of the market development and distribution strategies in Africa
- April 29, 2020
- Posted by: marketing
- Category: Africa, Economics, Finance & Accounting, Financial Services, North Africa, Technology, West Africa
Home to more than 700 million low-income citizens, Africa is considered a major market for micro-financial offerings, including microinsurance. According to the 2018 Landscape of Microinsurance in Africa study conducted by the Micro Insurance Network, only 2% of Africa’s low-income population is currently served by microinsurers. Microinsurance at its core is a type of insurance
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“Power to X”: What role could Morocco play in this new paradigm?
- April 13, 2020
- Posted by: Alaae Sbai
- Category: Africa, Economics, Energy, North Africa, Sustainable Development, Technology
“Power to X” in few words “Power to X” or “PtX” is a technology that consists in transforming electricity into another energy vector. This “X-vector” could be heat (Power to Heat) to meet industrial needs or to supply heating networks. It could also be a synthesis gas (Power to Gas) such as hydrogen for mobility
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The unique e-concession strategies luxury brands implement to reach the Chinese-shoppers
- March 11, 2020
- Posted by: Alaae Sbai
- Category: Business Strategy, china, Consumer Goods & Retail, e-concession, Economics, luxury brands
Being a key growth engine of the luxury sector worldwide, China remains one of the main luxury markets globally with consumers accounting for 33% of the global luxury goods spending in 2018 with predictions to reach 46% by 2025 (more than Americans, Europeans, SE Asians and the Japanese combined). Additionally, experts estimate that half of
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Digital Banking in Africa: Origins and Development Outlook
- January 16, 2020
- Posted by: Alaae Sbai
- Category: Africa, Banking, Blog Category, Central Africa, East Africa, Economics, Finance & Accounting, Financial Services, North Africa, West Africa
Today, thanks to digital technology, Africa is the second largest banking market in the world in terms of growth and profitability according to a study conducted by the international consulting firm McKinsey and published in February 2018. While in most parts of the world, the banking sector is facing poor performance and sluggish growth, the
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Concentrated Solar Power
- November 28, 2019
- Posted by: Alaae Sbai
- Category: Africa, Blog Category, Economics, Energy, Natural Resources & Energy, North Africa
In southern Morocco, on the edge of the Saharan desert, sits one of the world’s most remarkable engineering projects: the Noor Power Plant. This is the second largest solar plant in the world with a total capacity of 510MW and an area that dwarfs the nearby city of Ouarzazate. However, its staggering size is not -
Africa amidst the Trade War
- October 17, 2019
- Posted by: marketing
- Category: Africa, Blog Category, East Africa, Economics, Financial Services, North Africa, Southern Africa, West Africa
The US-China Trade War has seen two of the world’s largest economies battle each other through increased tariffs, political speeches and propaganda. While the presence of both countries in international cooperation forums, such as the G-20 summit should imply that there is hope for a quick “cease fire”, the current scenario points at a long,