A Research Outsourcing Solution
A customized research outsourcing service, combining desk and primary research, providing you with the expertise and agility to make the best-informed decisions.
We operate as an extension to our client’s research teams, giving them access to scale, expertise, databases and methodologies. We perform research on countries, markets, companies, professionals and consumers, with a global coverage and unique expertise on the Middle East and Africa.
We work with large corporations, consulting firms, and public sector entities which need high quality research to make better decisions.
- Internal research teams
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- Limitation: Teams are often subscale and face a fluctuating level of activity
- Executive conducted research
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- Limitation: Limited research expertise and lack of time to dedicate to extract accurate and in-depth findings or
- Work with market or local research firms:
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- Limitation: limited scope of support in terms of topics (generally limited to consumer insights) and geographies (local market), failing to provide comprehensive coverage of the business research needs
- Taking decisions without solid evidence
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- Limitation: missing the substantial contribution of data-driven decisions to consistency and continual growth
- A combination of strategy consulting and business research methodologies
- Global coverage of countries and markets allowing consistent benchmark results
- Close integration with our clients’ teams, giving them access to our scale, expertise, and capabilities
- A comprehensive “one-stop shop” offering, including desk research, primary research, and tech-enabled research
- A large team of 190+ team members, conducting research with 12 languages spoken natively
- Optimal confidentiality and integrity – ISO 27001 certified
Related Services
Case Studies
What Our Clients Say
"I previously headed up the Consumer Consulting Practice (Canback Consulting) for The Economist in Africa and used Infomineo for research in North Africa. I was very pleased with the result, as they were able to unlock primary data that is hard to find and translate it to English that made it useable for my team - The input provided was invaluable for the project completed"
Arshad A.
What Our Clients Say
"Working with Infomineo for the past 2 years has been a very interesting journey and watching them grow and ramp up so fast and efficiently is really impressive! Meeting client expectations from a quality and operational perspective are on top of the team's priority. it's always a pleasure working with Infomineo!"
Aya K.
What Our Clients Say
"In my field of M&A and Development in Sub-Saharan Africa, Infomineo gave great support to analyse markets, players and trends. The Infomineo team dedicated to our project is very reactive and solution-driven. They have adapted their ways of operating to our organisational constraints."
Claire B.
What Our Clients Say
"Collaborating with Infomineo has been highly valuable and enjoyable. The deployed team was capable, curious, attentive to our needs, and able to meet tight timelines. This has allowed us to accelerate our understanding on various strategic questions regarding market and competitive dynamics."
Gabriel D.
What Our Clients Say
"We appointed Infomineo to provide actionable insight on the Off-price luxury business in the GCC including consumer intelligence in KSA and UAE. I appreciated their flexibility, responsiveness and strategic approach beyond pure data and insight."
Geoffroy Bunetel
What Our Clients Say
"As a Dalberg Partner leading strategy and implementation projects, I often require surge capacity on very specific topics such as data on the market for an agriculture product in very specific countries. Infomineo has been able to provide this type of support when needed urgently, allowing our teams to continue to focus on engaging stakeholders and conducting analysis. The support from Infomineo has allowed us to ground our recommendations and strategies based on very concrete data and market realities. We are very appreciative of the support and have valued our partnership."
Madji S.
What Our Clients Say
"My name is Maged ElRaheb. I am the Regional Head of Strategy & Insights for Danone. Due to the disruptive nature of data in the Middle East, we face lots of challenges in acquiring critical information for our markets. For multiple complex challenges, we partnered with infomineo, which enabled us to come with new sustainable solutions benefiting from their experience in the region and their unique resources."
Maged E.
What Our Clients Say
"We, Renault Middle East, have asked Infomineo to help us building a strong strategy for one of our major markets in the region. On early stages of a business model evolution, we needed to have a comprehensive market understanding of our competitors business model while managing the sensitivity and confidentiality of the project. They did a great job."
Marwan H.
What Our Clients Say
"The Infomineo team exhibited a high degree of professionalism, they had deep local knowledge, their deliverables were of high quality, and they certainly met our expectations of the collaboration."
Noura B.
What Our Clients Say
"As leader of Business Development throughout MEA, Infomineo has helped us investigate market environments in selected countries with a deep field knowledge and consumer acumen essential to our business. Infomineo allowed us to fast track our investigations & better apprehend our opportunities and rights to win. On top of that the team is joyful & dynamic, a pleasure to work with."
Paul S.
What Our Clients Say
I am the Strategy, Insights & Analytics Director for Sub-Saharan Africa in our business - and I commissioned Infomineo to conduct market and consumer research to deepen our understanding of our key snacking categories. I was very impressed with their ability to work through different data sources, trade visits, and consumer sessions, synthesize everything and provide insight to inform how we think about our categories in that market. They are also very professional and always engaged - which makes it a pleasure to work with them.
