A waste management operator seeking to identify expansion opportunities in the MEA region

A waste management operator seeking to identify expansion opportunities in the MEA region

A waste management company, was planning to expand the portfolio of segments served and solution offered in countries where they operate. To support their investment decision, the company needed to identify the segments with the largest growth potential in the upcoming years, and size the related opportunities.

The company entitled Infomineo to elaborate customized methodologies to profile these countries while identifying, sizing, and forecasting the growth potential of specific opportunities.
They established a long-term partnership with Infomineo, where the dedicated team focused on two countries at the time, providing an in-depth analysis of the opportunities identified in each of them.

Client Challenge

  • Identifying and sizing investment
    opportunities based on their
    growth potential.
  • Data was scarce or non-existent.

Our Solution

  • Estimating data that would otherwise not exist, and putting it in a forward-looking perspective.
  • Collecting primary information from the market without mentioning the client’s name.

Outcome

  • Sizing and forecasting investment opportunities in over 30 market
    segments across several geographies.
  • Complete alignment between the research team and the decision makers.
  • Retainer-based relationship with the client.
  • Flexibility of the dedicated team to address specific business needs
    based on the client priorities.
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