Primary research is the process of gathering data directly from individuals, organizations, or observed phenomena to address defined research questions. Unlike secondary research, which draws from existing publications, reports, or databases, primary research generates new insights tailored to the problem at hand. This makes it especially valuable to address questions related to niche topics, emerging […]
Primary Research: Why First-Hand Data Still Matters in the Age of AI
Primary research addresses business questions where existing information is incomplete or unavailable, especially in complex or emerging markets. It involves collecting original data directly from people, events, or phenomena, allowing organizations to base decisions on information that is relevant, current, and specific to their context. In this article, we examine the principles of primary research […]
ChatGPT-5 and the Future of Business Research: What You Need to Know
In recent years, large language models (LLMs) have moved from experimental tools to essential business assets. From consulting firms designing market-entry strategies to public institutions analyzing policy impact, advanced AI systems are reshaping how organizations access, process, and apply knowledge. Among these innovations, ChatGPT-5 stands out as the latest breakthrough from OpenAI, promising enhanced reasoning, […]
Infomineo: Next-Gen Insights for Competitive Advantage
Today’s business leaders face a paradox: AI has expanded access to tools and data, yet transforming this potential into a competitive advantage remains a challenge. Fragmented systems, limited internal capacity, and poor integration between human and machine intelligence hinder effective AI adoption. To help clients bridge this gap, Infomineo has redefined its model, integrating AI […]
Financial Ratios Explained: A Complete Guide to Analyzing Company Performance
Understanding a company’s financial health requires looking beyond financial statements. Financial ratios distill reported figures into comparable metrics that reveal how efficiently a business operates, how effectively it uses its resources, and how well it positions itself for growth. These ratios provide insights into profitability, liquidity, efficiency, leverage, and market position, enabling stakeholders to identify […]
Financial Statement Analysis Explained: Trends, Ratios, and Reporting Insights
In any financial analysis, numbers alone are never enough. Understanding a company’s financial statements requires more than identifying whether revenue grew or expenses shrank. It involves recognizing patterns, knowing the rules behind the numbers, and accounting for the broader context in which those numbers were produced. From strategic planning to risk assessment, the ability to […]
The Strategic Value of Financial Analysis Across Business Functions
Financial statements are more than just records of income, expenses, and balance sheets; they are strategic tools that reveal the health, stability, and trajectory of businesses. Financial analysis turns raw numerical data into meaningful insights, helping organizations and stakeholders assess performance, identify risks, and guide future decisions. Whether evaluating profitability, liquidity, or operational efficiency, the […]
Corporate Restructuring: Rethinking Business for Resilience and Growth
In an increasingly volatile business environment, companies must regularly evaluate their structure and strategy to stay competitive. Corporate restructuring is a strategic lever that organizations use to realign operations, sharpen focus, and position themselves for sustained success. Whether the goal is to streamline operations, improve financial performance, or adapt to changing market conditions, restructuring offers […]
The Role of Corporate Governance in Building Responsible Organizations
Corporate governance plays a central role in shaping how companies are run, how decisions are made, and how responsibilities are distributed across stakeholders. It provides the structure through which companies set objectives, monitor performance, and align the interests of shareholders, management, and the broader community. This article explores the definition and principles of corporate governance, […]
Why Research Matters in Stakeholder Management: Key Benefits and Strategies
Managing stakeholders effectively is fundamental to the success of projects, initiatives, and broader business objectives. Organizations increasingly recognize that understanding stakeholder expectations, interests, and concerns can significantly influence outcomes. Research supports stakeholder management by providing a foundation for informed engagement, better decision-making, and stronger organizational resilience. This article highlights the distinction between internal and external […]









