Only 20% of healthcare executives say they have access to the market data they need to make confident strategic decisions (Deloitte Global Health Care Outlook, 2024) — yet the global healthcare market is projected to surpass $12 trillion by 2030 (IQVIA Global Healthcare Outlook, 2024). For pharma and med-tech strategy teams, GCC health ministries, and […]
Ninety percent of Fortune 500 companies use competitive intelligence, yet most strategy teams still operate with blind spots that cost them deals, market share, and M&A decisions (Emerald.com, 2023). The gap isn’t data — it’s the analytical layer between raw information and a decision-ready brief. That’s exactly what competitive intelligence consulting firms provide: structured research, […]
“An average B2B purchase decision now involves 10 to 11 stakeholders (Corporate Visions, 2025), and more than 52% of those stakeholders are VP-level or above. Which means every market entry decision, pricing revision, or product launch your team makes is being scrutinized — and challenged — at the top of the org chart. The companies […]
While organizations have increasing access to external data, structuring it into usable insight remains a challenge. Information is often fragmented across sources, limiting the ability to form a clear and consistent view of the market. Market intelligence provides a structured approach to gathering and analyzing this information across multiple dimensions, enabling organizations to make sense […]
The market intelligence software market reached $12.38 billion in 2025 and is on track to hit $28.96 billion by 2033 — growing at 11.2% CAGR (Grand View Research, 2025). Yet 87% of marketers report that data is their most underused asset (Forrester, 2024). The problem isn’t access to tools. It’s knowing which tools hold up […]
Most organizations commissioning a market intelligence report receive a polished document built almost entirely from public secondary data — analyst summaries, trade press, and recycled competitor filings. Gartner estimates that 70% of organizations now run some form of market intelligence initiative, up from 30% in 2018 (Gartner, 2023). Yet the gap between a well-structured MI […]
Most organizations are not suffering from a lack of data. They are suffering from data that sits in silos, contradicts itself, and cannot be connected to a decision fast enough to matter. According to IDC (2024), organizations use less than 32% of the data they collect — not because the data is unavailable, but because […]
Most companies do competitive analysis wrong. They run a SWOT once a year, circulate a slide deck, and call it strategy. Then a competitor moves, and the team scrambles. According to Crayon’s State of Competitive Intelligence report (2023), 84% of businesses say their market has become more competitive over the past three years — yet […]
As AI reshapes how consulting firms generate and deliver insights, a critical question has moved to the center of leadership conversations: are firms genuinely investing in the knowledge infrastructure needed to stay competitive, or quietly dismantling it? Infomineo’s inaugural 2026 R&K Benchmark for the Consulting Industry provides the first data-driven answer; analyzing how leading global […]
Competitive benchmarking is a research-based practice used by organizations to assess their performance in relation to relevant peers and to their own historical results. By combining external points of reference with internal performance trends, it helps companies understand how their results, capabilities, and positioning evolve over time and compare with others operating under similar conditions. […]
